Everyone in your company must meet the service expectations of customers

You must be sure that everyone in your company understands your Make-You-Happy customer service expectations, and when you implement the 55 secrets to make all-You-Happy Customer Service will know your expectations (Many of the 55 secrets of post this site).

There is absolutely no excuse for anyone at the company did not know your expectations of customer service.

Shortly after they are hired, each new team member spends about 3 hours with me in what we call American retail supply, Traditions 1. A good part of this meeting is dedicated to our philosophy of customer service at the American retail supply. In this meeting we watch the Disney and Stew Leonard portion of the DVD "In Search of Excellence" by Tom Peters.

So I talk to our new team members on Disney. I tell them that I am a big Disney fan. I note that we have huge stencils in 8 different positions on our walls with the Walt Disney quote, "Do What You do so well that you can not tell others Help About You". I point out to them that we have more than 30 Disney prints throughout the building reminding them to "Do What You Do so well that you can not tell others Help About You".

I point out to our newest member of the Disney group that the goal is to make sure that every guest is satisfied. I tell them, as I love Disney, our goal at American Retail Supply is well beyond just a satisfied customer. Our goal is a loyal customer happy. Of course, our customers will not be singing "Zippity Doo Da" when to get off the phone with us, but we expect much better than just satisfied customers.

Then I'm going to tell them one of our aims old American retail. For nearly 20 years we have had 3 of what we call "Things to Remember." When new team members started to work here everyone can get back to me the day after their traditions 1 workout with 3 things to remember store receives a $ 50 gift certificate for a local restaurant. Then we use these Things To Remember "often in our internal communications to highlight Make-You-Happy Customer Service.

I say the new team member that one of our "things to remember" used to be "We want out of Nordstrom, Nordstrom '... But it is no longer one of our "Things to Remember" because now we are waiting outside Nordstrom Nordstrom on a daily basis. Nordstrom's legendary customer service is not good enough for us. We set the bar extremely high customer service and make sure everyone understands what the level of customer service is.

In this initial training, we continue to review the DVD In Search of Excellence and discuss the presentation says that employees of companies in Disney are trained to know that Disney is "above all entertainment." We argue that American power is primarily a retail customer service.

We discuss the Rule # 1 in the Disney Park. This rule is that "nobody is allowed to see a Disney character with his hat, the image must be maintained at all times."

We then discuss the # 1 rule in the American retail provision is "customer service".

Thus, customers are not satisfied with our goal. Loyal customers are. Loyal customers who like shopping at your store, love you and your team, and that you are not going to leave for a few cents and most likely tell their friends and family about you.

So be sure that everyone in the organization knows your service expectations of customers .......