Monday, September 3, 2012
American Idol - 5 business secrets for the entrepreneur
American Idol top 24 competitors took the stage. It 'was the much anticipated top 12 male finalists that is still followed by the top 12 sexiest female performers. What does this have to do with the business of the few entrepreneurs in short everything. American Idol is not just for teenagers. Of course it is for most kids who have the patience to text message to make sure that their favorite idols to remain in the competition. But what can entrepreneurs learn from American Idol?
And 'marketing genius. The season begins with the modern version of bloopers with TV viewers laugh, even ridicule of their competitors who do everything to get on TV, while Simon insults them sometimes so much fun. Yet Simon evokes an emotion more profound when we begin to grow attached to our so-called favorites who go to Hollywood. With the famous "Welcome to Hollywood" phrase. We are now more invested in the outcome of these competitors.
At every level of competition, the human stories develop around each competitor as we are drawn deeper into their personal lives, including their failures and triumphs. The next step is narrowing down the thousands of participants in the top 24. What is this similar to a product launch successful.
The 5 secrets to any undertaking must shape its business to be a huge success.
Secret 1 - Branding: The competitors are beginning to establish itself right at the end of the initial tests.
Secret 2 - Stories: The stories are constructed so as to attract the viewer's why they are candidates for American Idol.
Secret 3 - Unique: To be successful, the contestant must develop the unique qualities and make it memorable?
Secret 4 - Risk: The candidate must be willing to take risks and show their weaknesses to win over us.
Secret 5 - Error: The candidate must be willing to give up to get out of their comfort zones.
Your company has these 5 secrets in her marketing tool box .......
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